A landmark first book from the celebrated British designer, Erdem Moralioglu, published to coincide with his 20th year in fashion. ERDEM is a poetic and personal immersion into the world of Erdem Moralioglu and the globally renowned fashion house he has built over two decades. The monograph delves into the designer’s vision and process, underpinned by his vivid imagination and narrative flair.
The book captures Erdem’s inspirations and obsessions, the muses and collaborators that forge his compelling approach to fashion and design. Echoing Erdem’s own layering of historical references and cultural touchstones, the book interweaves primary source material, artworks and photography from seminal 20th and 21st century names including Alasdair McLellan, Campbell Addy, Craig McDean, Ethan James Green, Inez & Vinoodh, Juergen Teller, Steven Klein and Tyler Mitchell.
ERDEM has received global recognition and industry accolades, including the 2010 inaugural British Fashion Council / Vogue Designer Fashion Fund Award and the 2014 BFC Womenswear Designer of the Year Award. The brand opened its flagship store in Mayfair in 2015. In 2020, Erdem was honoured with an MBE in the Queen’s Birthday Honours List for his contribution to the fashion industry.
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